Cube tops up, rather than replaces, spreadsheets to support better planning, modeling, and analytics. Founded in 2018 in New York, founder Christina Ross tells a compelling story about her frustration as a finance user that led her to start the company. They promise, among other things, to “make finance beautiful” and the whole thing strikes me as a product-led growth strategy for a new tool to build financial models outside of traditional spreadsheets. I can’t find them in Crunchbase, but their site shows they have seed capital from Coatue and Passion Capital. Their message is somewhat contrarian, emphasizing Excel replacement. They have 4.8 stars across 14 reviews on G2. Founded in 2013 in New York, this is a cloud-based budgeting solution that appears to be bootstrapped and has fewer than 10 employees. They have 93 reviews and 4.1 stars on G2.
Marketing planning is a real problem and they’re taking, last I checked, the enterprise approach to it. Founded in Vancouver in 2010 by friends from Business Objects / Crystal Reports, this is a marketing performance management company that has raised $24M in capital and has 125 employees. List is surely not inclusive of all relevant companies. Note that I have several and varied relationships with some of these companies (see prior post and disclaimers). I have added and/or removed companies from the prior post based on feedback and my subjective perception as to whether I think they qualify as “next generation” planning. All numbers are best I could find as of publication date (and I have no intent to update). Look at how many of these firms were founded in the past two years! That means two things: there may be more mistakes and omissions than usual and wow if I thought the space was being reborn before, I really think it now. I can say right now this got bigger, and took way longer, than I thought it would at the outset. Since that post, I’ve received feedback with several more startups to add to the list and a request for a little more color on each one. If you’ve not been tracking this, here a list of next-generation planning startups … EPM 2.0 was Adaptive Insights, Anaplan, and Planful (nee Host Analytics). Excerpt:ĮPM 1.0 was Hyperion, Arbor, and TM1. They no longer focus purely on their audience and (Read more.This post was prompted by feedback to the last prediction in my 2021 annual predictions post, The Rebirth of Planning and Enterprise Performance Management. Long story, short: Company priorities have shifted. Even marketing is on the community ship using communities to help improve their customer experience. These companies needed to evolve to a spot where remote work took a front seat, and in-person meetings took a back seat.ĬMX, a community for community professionals, found that overwhelmingly, companies believe that community is critical to their mission and that their leadership teams are going to invest more money into their community teams. When the world went into lockdown, companies’ traditional methods of lunches and sporting events were no longer an option. (The more organic “micro communities” formed on Slack this past year also come to mind.) More importantly, communities were popping up left and right as companies needed new and different ways to reach their customers. In 2020, community became the hottest “buzzword” throughout the entire tech sector. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc.Ĭommunity, years in the making for many tech companies, is now front and center. The author is an expert in their field and a Crunchbase user. We are honored to feature and promote their contribution on the Crunchbase blog.
This article is part of the Crunchbase Community Contributor Series. This post is by Jaclyn Robinson from Blog – Crunchbase
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